FORM-Factor Authenticity

Press Release

Decisive straightforwardness and a focus on the essentials – characteristics that German industrial design is globally recognized for. With the new models of the FORM line, Junghans is now
extending the design principles of simple modernity with references to its origins and harmonious colour combinations.

The three time-pieces – one FORM A and two FORM Damen – speak a strictly modern design-language. Baton hands, hour markings, and the Junghans Logo at the six o’clock position are symmetrically aligned and define the clear design of the matt dial. Its bowl shape provides the minimalistic watch design with an exciting three-dimensionality.

Rigorously designed, interpreted full of character
Junghans combines the strictly functional geometry of the FORM
models with selected materials and a living attachment to its origins. The profile of a deer on the case back of the watch is emblematic of its ties to the region.

Both stylish and full of character, the two models with natural brown leather strap convey the wonderfully comforting feeling of modern Chalet style on one’s wrist, emphasized by a pin with the Junghans Star on the bracelet of the FORM A. Brown hour markings on the dark-blue dial pick up the hue of the leather, creating both a harmonious and sophisticated look.

The second version of the new FORM Damen presents itself as more progressive. Black polished stainless steel, powerful colour shades of pink, and a vegan
microfibre band – that’s how easy a modern sense of home can be.

While the FORM A is powered by a self-winding movement to show the time, the advantages of a quartz movement can be enjoyed with the FORM Damen. With a flat sapphire crystal, date display, and a water resistance up to 5 bar, all FORM models provide high utility value – true to the principles of German industrial design.

With a modern design and aware of their own identity: The new FORM models by Junghans stand for authenticity and ease.